Resources for CFPCM Professionals Working With Clients During COVID-19

If you’re a CFP professional looking for guidance on how best to support your clients and navigate the markets during this uncertain time, we invite you to explore the following resources provided by FPSB Ltd.’s global network of CFP certification bodies and partner organizations. Please check back often, as we will continue to update this page as other resources become available and the situation evolves.


FPSB Ltd. Guidance Practice Note and Webinar Series (CPD eligible)

Learn how to engage with and support clients who are feeling stressed and/or vulnerable due to COVID-19 in FPSB Ltd.’s Guidance Practice Note on Advising Vulnerable Clients.

FPSB Ltd.’s webinar series covers a variety of topics that will benefit your financial planning practice, but there are some that are particularly relevant to today’s environment:

  • Digital Transformation in Financial Planning
  • Putting Principles into Practice: Client First
  • Essential Habits of Trusted Advisors

Guidance on Navigating and Adapting Your Work During COVID-19

Universal Messages to Share With Your Clients
  • Stay in your seat. Decisions made based on fear can be ones you regret later.
  • If you’ve lost your job or need to rethink your goals, let your CFP professional provide an objective point of view, help you brainstorm options, or be your guide and coach.
  • Take a long-term view. Instead of focusing on the headlines, refocus on your financial and life goals.
  • You can’t control the markets, but you can control yourself. Now might be a good time to revisit your budget, determine what expenditures matter most, maybe take advantage of government programs to refinance your mortgage. Do things that make you feel positive, instead of stressing about what you can’t control.
  • Doing nothing is an acceptable strategy. For example, if you’re worried that you might not be able to retire on your original timeline, know that you don’t have to make that decision now, while there’s so much uncertainty. It’s ok to leave everything where it is until cooler heads prevail.
  • Your CFP professional is here for you; don’t be afraid to lean on your advisor for help ­­— that’s what he or she is there for. Talk with your financial planner; there may be opportunities you can take advantage of during market upheaval.

Resources for Managing Your Clients’ Fears

Explore other resources from the Financial Planning Association’s Volatility Resource Center.


Resources Addressing Market Volatility/Crashes

Resources You Can Share With Clients, Prospects and Other Audiences

National Sources of COVID-19 News and Information