Resources for CFPCM Professionals Working With Clients During COVID-19
If you’re a CFP professional looking for guidance on how best to support your clients and navigate the markets during this uncertain time, we invite you to explore the following resources provided by FPSB Ltd.’s global network of CFP certification bodies and partner organizations. Please check back often, as we will continue to update this page as other resources become available and the situation evolves.
FPSB Ltd. Guidance Practice Note and Webinar Series (CPD eligible)
Learn how to engage with and support clients who are feeling stressed and/or vulnerable due to COVID-19 in FPSB Ltd.’s Guidance Practice Note on Advising Vulnerable Clients.
FPSB Ltd.’s webinar series covers a variety of topics that will benefit your financial planning practice, but there are some that are particularly relevant to today’s environment:
- Digital Transformation in Financial Planning
- Putting Principles into Practice: Client First
- Essential Habits of Trusted Advisors
Guidance on Navigating and Adapting Your Work During COVID-19
- Mental Health and Working From Home (courtesy of Chartered Institute for Securities & Investment)
- “Start a Conversation” Mental Health Portal (courtesy of Chartered Institute for Securities & Investment)
Universal Messages to Share With Your Clients
- Stay in your seat. Decisions made based on fear can be ones you regret later.
- If you’ve lost your job or need to rethink your goals, let your CFP professional provide an objective point of view, help you brainstorm options, or be your guide and coach.
- Take a long-term view. Instead of focusing on the headlines, refocus on your financial and life goals.
- You can’t control the markets, but you can control yourself. Now might be a good time to revisit your budget, determine what expenditures matter most, maybe take advantage of government programs to refinance your mortgage. Do things that make you feel positive, instead of stressing about what you can’t control.
- Doing nothing is an acceptable strategy. For example, if you’re worried that you might not be able to retire on your original timeline, know that you don’t have to make that decision now, while there’s so much uncertainty. It’s ok to leave everything where it is until cooler heads prevail.
- Your CFP professional is here for you; don’t be afraid to lean on your advisor for help — that’s what he or she is there for. Talk with your financial planner; there may be opportunities you can take advantage of during market upheaval.
Resources for Managing Your Clients’ Fears
- Client Communication Tips During Uncertain Times (2020)
- Coronavirus: How to Calm Anxious Clients (2020)
- Advising Clients Under Stress (2018)
- From Irrational to Rational: 6 Steps to Guide Clients to Productive Decisions (2016)
- Advising Clients During Turbulent Markets (2016)
- Everybody Calm Down: 4 Tips to Navigate the Market Correction (2015)
Explore other resources from the Financial Planning Association’s Volatility Resource Center.
Resources Addressing Market Volatility/Crashes
- The Role of Behavioral Finance in Advising Clients (2019)
- Using a Behavioral Approach to Mitigate Panic and Improve Investor Outcomes (2018)
Resources You Can Share With Clients, Prospects and Other Audiences
- Navigating the New Reality (courtesy of Financial Planning Association)
- 7 Tips to Protect Your Financial Well-Being When the World’s on the Brink of Recession (courtesy of Financial Planning Association)
- Staring Down the [Bear] Market: Investing Insights in Response to COVID-19 (courtesy of Financial Planning Association)
- Navigating a Pandemic: Your Financial Questions Answered (courtesy of FP Canada)
- Where to Seek Advise in Uncertain Times (courtesy of FPA Australia)